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©THE DOMINO EFFECT

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How we think about the future impacts what we do in the present. In our practice, we bring essentialism to the forefront of our design approach to create a timeless aesthetic imbued with meaning and insight.

What would be possible if we saw things from a new perspective, or asked a different question?

[General]

INFO@DOMINONY.COM

[Press]

Theo@DOMINONY.COM

[Address]

1101 SOUTH WILLIAMSBURG,
BROOKLYN, NEW YORK 11206

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Overview

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Scope

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Caitlyn

Client:

Caitlyn

scope:

Creative/Art Direction, Production, Photography, Campaign Strategy.

Year:

2020

CLIENT:

Caitlyn

YEAR:

2020

SCOPE:

Creative/Art Direction, Production, Photography, Campaign Strategy.

ABOUT:

Caitlyn Minimalist created timeless jewellery pieces to capture their client's unique styles and stories—the brand id dedicated to providing high-quality adornments accessible to the everyday modern woman everywhere.

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A multi-region sensorial eComm experience, to bring luxury tothe living rooms of those across the world.
OVERVIEW

Caitlyn Minimalist created timeless jewellery pieces to capture their client's unique styles and stories—the brand id dedicated to providing high-quality adornments accessible to the everyday modern woman everywhere.

SCOPE

Naming

Creative Direction

Brand Strategy

Product Development

Narrartive Architecture

Visual Identiy

User Research

UI/UX Design

Web Development

Printed Matter

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Subscript

©2025 domino new york

Experiential design studio

brooklyn, new york

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